In 2024-2025, ongoing political unrest is transforming the lifestyle of the Georgian population in significant ways. As protests unfold and discussions intensify across cities, the everyday lives of citizens are being reshaped. This is not just a political issue; it is affecting social interactions and consumer behavior in profound and unexpected ways. The urgency of current events has prompted citizens to shift their daily routines and social engagements, illustrating that l

In a recent study conducted by IPM research, it was revealed that unemployment remains the most problematic issue in Georgia